Posts by Alex Embling

How Many Leads Per Month Should You Be Generating?

We review HubSpot research to determine the lead averages different industries should be hitting. 

March 20, 2018

6 Reasons Inbound Marketing Campaign Plans Fail (And How To Fix Them!)

As today’s B2B consumers increasingly ignore traditional interruptive marketing, marketers must adapt their strategies to succeed.

March 5, 2018

Strategic IC is a Hubspot Platinum Partner

We’re a UK Platinum Certified HubSpot Partner - what does that mean for our clients?

March 7, 2017

16 Must-Read Posts From 2016

2016 has been a busy year. From ABM to Inbound Sales, this roundup covers 16 must-read posts you might have missed from our blog this year. 

December 19, 2016

Inbound Marketing Case Study: Technology & Software

[Video case study] See how Strategic helped a data and technology expert build a successful inbound strategy - generating 121 quality leads in three months.

November 24, 2016

The Evolution of Inbound Marketing. Takeaways From INBOUND16

By examining HubSpot’s latest features, we can learn more about how inbound marketing and sales are evolving. Here’s what we learned from the INBOUND 16 product launch.

November 21, 2016

How Does Account-Based Marketing Fit With Inbound Marketing

Just what is ABM? And how does it align with an inbound marketing campaign? Find out how each strategy runs, and how the two can run in tangent.

September 1, 2016

A Quick Guide To Planning Inbound Marketing Campaigns

 What does it take to build an effective, data-backed Inbound campaign? Find out the basic steps in this slideshare.

July 22, 2016

Key Takeaways From Our First Inbound & Ice Cream Event

Strategic's first Inbound & Ice Cream event was a relaxed evening where marketers got together to discuss all things inbound over ice cream.

July 7, 2016

[Case Study] Paid Inbound Campaign Generates a 283% Increase in Client Sales Appointments Year-on-Year

This post is a Strategic Internet Consulting client case study detailing the methodology, process and technology implemented for one of our clients who has experienced rapid growth through Inbound ...

June 30, 2016

B2B Marketing Zone