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Free Inbound Marketing Advice

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Posts by Gerry Dapergolas

April 3, 2017

Are You Tracking These 7 SaaS Success Metrics and KPIs?

How do you track how well your marketing campaigns are performing?

March 16, 2017

How To Use Quora To Support Content Marketing

  Quora can provide insight to improve marketing content, plus is a great platform for social selling. This post explores how to use Quora to enhance your marketing efforts.

February 20, 2017

40 Statistics To Inform & Enhance B2B Lead Generation Strategies

40 lead generation statistics - considered from both marketing and sales perspectives - for aligned, effective strategies.

October 13, 2016

Account-Based Marketing Reporting Tips to Focus Campaigns

Effective reporting is the key to adapting successful ABM strategies. To achieve goals and KPIs, these are the reporting considerations an ABM strategy should make.

September 5, 2016

12 Top SaaS Influencers to Follow On Social Media

Connecting with niche influencers can be an integral part of successful social media marketing activity. This list of 12 key SaaS influencers can help you to get started.

August 3, 2016

Top Inbound Marketing Blogs You Should Be Reading

Finding quality content and advice amidst the noise of available articles can be hard. Use this roundup of Inbound marketing blogs to find the best insight. 

May 11, 2016

Why Use LinkedIn Sponsored InMail and Account Based Marketing?

Everything you need to know about LinkedIn sponsored InMail, Account Based Marketing - and using the two together. 

April 11, 2016

6 Tips To Optimise Inbound Marketing Campaign ROI

Attaining clear visibility and proving campaign ROI with accurate metrics has always been a prime marketing challenge. Influencing next year’s budget allocation, and performance and revenue ...

April 7, 2016

LinkedIn Account Targeting & How it Helps With Account-Based Marketing

Account-based marketing (ABM) or key account marketing is an increasingly important element of marketing strategy. Typically used by enterprise level sales organisations, ABM differs from ...

February 15, 2016

Should I Migrate my Blog to HubSpot? A Pros and Cons Analysis

What Value Does Having A Blog Offer? If you’re considering hosting your blog on HubSpot you are likely aware of the value in planning a solid Inbound marketing strategy.