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April 14, 2015

How To Determine the ROI of Twitter Ads

If you’re using Twitter ads, you want to be able to prove a return on your ad investment.

March 23, 2015

Twitter hashtag best practices for B2B lead generation

What is a hashtag? A hashtag is essentially a topic - a word or phrase (with no spaces) used on social media, and prefixed with the hash symbol: #. Hashtags allow groups of similarly tagged messages ...

March 23, 2015

3 things not to do when generating leads with Twitter ads

When it comes to using Twitter ads for lead generation, advertisers have a wide range of content promotion options to choose from.

March 23, 2015

B2B Prospecting - What are Twitter Lead Generation Cards

What are Twitter Lead Generation Cards? A form of expanded Tweet, Twitter cards allow you to display a variety of media within your Tweets, and drive traffic towards your site. But did you know you ...

March 23, 2015

3 hashtag etiquette tips when prospecting for B2B leads on Twitter

The world of hashtags can be confusing.

March 23, 2015

How to integrate Twitter lead generation cards with Mailchimp

Using Twitter Lead Generation cards to generate B2B leads?